Marketing your event planning business : a creative approach to gaining the competitive edge /

Allen, Judy, 1952-

Marketing your event planning business : a creative approach to gaining the competitive edge / Judy Allen. - xxii, 246 pages ; 24 cm

Includes bibliographical references (p. [219]-221) and index.

0470833874 RM122.00


Special events--Planning.
Special events industry --Marketing.

394.2/068/8