Creative problem solving for managers : developing skills for decision making and innovation /

Proctor, Tony,

Creative problem solving for managers : developing skills for decision making and innovation / Tony Proctor. - xvi, 291 pages : illustrations ; 25 cm

Includes bibliographical references (p. 277-283) and indexes.

Creativity and its importance in business -- Blocks to creativity -- Theories of creativity and the creative problem solving process -- Objective finding, fact finding and problems finding/definition -- Morphological analysis and related techniques -- Brainstorming and its variants -- Lateral thinking and associated methods -- Synectics -- Paradigm-breaking techniques and some miscellaneous ideation methods -- Evaluation -- Implementing ideas -- Computer-assisted creative problem solving.

0415345413 RM 9780415345415


Problem solving
Management

658.403