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Marketing Australian travel and tourism : principles and practice ?

Richardson, John I., 1931-

Marketing Australian travel and tourism : principles and practice ? by John I. Richardson. - xi, 377 pages ; 25 cm

Includes index.

Bibliography.

ISBN: 1862504628 RM118.00

Subjects--Topical Terms:
Tourism--Marketing--Australia.
Travel --Marketing--Australia.

Dewey Class. No.: 338.47910688

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