Small business marketing for dummies / (Record no. 7077)

MARC details
000 -LEADER
fixed length control field 01562cam a2200433 i 4500
001 - CONTROL NUMBER
control field 13807006
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241014132401.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 041206s2005 njua 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0764578391
Terms of availability RM80.20
Qualifying information paperback
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780764578397
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of effort used to assign subject headings 20241014131355.0
-- 22
-- NUR SALIZAH NG ABDULLAH
040 ## - CATALOGING SOURCE
Original cataloging agency LOC
Language of cataloging eng
Transcribing agency LOC
Modifying agency PTSS
Description conventions rda
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 22
090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) 658.8
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) SCH
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Schenck, Barbara Findlay,
Relator term author.
9 (RLIN) 1467
245 10 - TITLE STATEMENT
Title Small business marketing for dummies /
Statement of responsibility, etc. by Barbara Findlay Schenck.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Hoboken, New Jersey :
Name of producer, publisher, distributor, manufacturer Wiley,
Date of production, publication, distribution, manufacture, or copyright notice 2005
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Date of production, publication, distribution, manufacture, or copyright notice ©2005
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 358 pages :
Other physical details illustrations ;
Dimensions 23 cm.
336 ## - CONTENT TYPE
Source rdacontent
Content type term text
337 ## - MEDIA TYPE
Source rdamedia
Media type term unmediated
338 ## - CARRIER TYPE
Source rdacarrier
Carrier type term volume
490 ## - SERIES STATEMENT
Materials specified --For dummies
500 ## - GENERAL NOTE
General note Includes index.
650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising.
9 (RLIN) 1470
650 20 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
9 (RLIN) 1473
650 20 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Small business marketing.
9 (RLIN) 1476
650 20 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising media planning.
9 (RLIN) 1479
830 ## - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title --For dummies
9 (RLIN) 1482
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents only
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/toc/fy054/2004117340.html">http://www.loc.gov/catdir/toc/fy054/2004117340.html</a>
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Contributor biographical information
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0620/2004117340-b.html">http://www.loc.gov/catdir/enhancements/fy0620/2004117340-b.html</a>
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0620/2004117340-d.html">http://www.loc.gov/catdir/enhancements/fy0620/2004117340-d.html</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c copycat
d 2
e epcn
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Koleksi Umum (Rak Terbuka) PERPUSTAKAAN POLITEKNIK TUANKU SYED SIRAJUDDIN PERPUSTAKAAN POLITEKNIK TUANKU SYED SIRAJUDDIN RAK 15 15/11/2023 80.20   OS 658.8 SCH 0000001478 15/11/2023 15/11/2023 Koleksi Umum (Rak Terbuka)
    Dewey Decimal Classification     Koleksi Pinjaman Terhad (Buku bertanda Merah) PERPUSTAKAAN POLITEKNIK TUANKU SYED SIRAJUDDIN PERPUSTAKAAN POLITEKNIK TUANKU SYED SIRAJUDDIN RAK 25 15/11/2023 80.20   RED 658.8 SCH 0000001479 15/11/2023 15/11/2023 Koleksi Pinjaman Terhad (Buku bertanda Merah)