| 000 -LEADER |
|---|
| fixed length control field |
01741cam a22003614i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
vtls000419905 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
PNM |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20241111154222.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
040728s2004 at a b 001 0beng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0324233086 : |
| Terms of availability |
RM140.50 |
| Qualifying information |
hardback |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780324233087 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
200508051121 |
| Level of effort used to assign nonsubject heading access points |
iliza |
| Level of effort used to assign subject headings |
20241111145438.0 |
| Level of effort used to assign classification |
leesc |
| -- |
22 |
| -- |
NUR SALIZAH NG ABDULLAH |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
PNM |
| Language of cataloging |
eng |
| Transcribing agency |
PNM |
| Modifying agency |
PTSS |
| Description conventions |
rda |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.87 |
| Edition number |
22 |
| 090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
658.87 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
SAM |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Samli, A. Coskun, |
| Relator term |
author. |
| 9 (RLIN) |
6222 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Up Against the Retail Giants : |
| Remainder of title |
Targeting Weakness, Gaining an Edge / |
| Statement of responsibility, etc. |
A. Coskun Samli. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
Australia : |
| Name of producer, publisher, distributor, manufacturer |
Thomson, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2004 |
| 264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Date of production, publication, distribution, manufacture, or copyright notice |
©2004 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxv, 194 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
24 cm |
| 336 ## - CONTENT TYPE |
|---|
| Source |
rdacontent |
| Content type term |
text |
| 337 ## - MEDIA TYPE |
|---|
| Source |
rdamedia |
| Media type term |
unmediated |
| 338 ## - CARRIER TYPE |
|---|
| Source |
rdacarrier |
| Carrier type term |
volume |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTES |
|---|
| Formatted contents note (NR) |
Retail marketing strategy development -- Fitting into multi-layered retail competition -- Major trends in the retailing sector -- The retail evolution -- Capitalizing on market potentials -- Consumer behavior and retail strategy -- Strategy alternatives -- Developing, measuring, and managing store image -- People are our strength -- We must communicate with our market -- Developing a merchandise mix -- Pricing is a powerful tool -- Being a part of a supply chain -- Controlling the store performance. |
| 650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Stores, Retail |
| General subdivision |
Management |
| 9 (RLIN) |
6225 |
| 650 20 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing |
| General subdivision |
Management |
| 650 20 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Small business |
| General subdivision |
Management |
| 650 20 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Retail trade |
| General subdivision |
Management |
| 9 (RLIN) |
6228 |
| 856 4# - ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
<a href="https://archive.org/details/upagainstretailg0000saml/page/n3/mode/2up">https://archive.org/details/upagainstretailg0000saml/page/n3/mode/2up</a> |
| Public note |
Free eBook from the Internet Archive |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Book |
| 949 ## - LOCAL PROCESSING INFORMATION (OCLC) |
|---|
| 6 |
3000086449 |
| e |
1198675 |
