TY  - BOOK
AU  - Reid,Robert D.
AU  - Bojanic,David C.
ED  - Educational Foundation (National Restaurant Association)
TI  - Hospitality marketing management
SN  - 9780471696100
U1  - 647.950688 22
PY  - 2006///
CY  - Hoboken, NJ
PB  - John Wiley & Sons
KW  - Hospitality industry
KW  - Marketing
ER  -