TY  - BOOK
AU  - Preston,Chris
TI  - Event marketing: how to successfully promote events, festivals, conventions, and expositions 
T2  - Wiley event management series
SN  - 9780470891070 
U1  - 659 23
PY  - 2012///
CY  - Hoboken, NJ : 
PB  - John Wiley & Sons, 
KW  - Special events
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -