Czinkota, Michael R., Mastering Global Markets : Strategies for Today's Trade Globalists / Michael R. Czinkota, Ilkka A. Ronkainen, Bob Donath. - x, 370 pages : illustrations ; 24 cm Includes bibliographical references and index. ISBN: 0538726652 RM200.80 9780538726658 Subjects--Topical Terms: Dewey Class. No.: 658.84