TY - BOOK AU - Supovitz,Frank TI - The sports event management and marketing playbook T2 - The Wiley event management series SN - 0471460079 U1 - 796.0698 22 PY - 2005/// CY - Hoboken, New Jersey : PB - John Wiley & Sons KW - Sports KW - Marketing KW - Handbooks, manuals, etc KW - Economic aspects KW - Sports administration UR - https://archive.org/details/sportseventmanag0000supo_k7s3/page/n5/mode/2up UR - http://www.loc.gov/catdir/description/wiley042/2004002611.html UR - http://www.loc.gov/catdir/toc/ecip0414/2004002611.html UR - http://www.loc.gov/catdir/enhancements/fy0616/2004002611-b.html ER -