TY  - BOOK
AU  - Kotler,Philip
AU  - Armstrong,Gary
AU  - Harris,Lloyd C.
TI  - Principles of marketing : European Edition
SN  - 0273684566
U1  - 658.80  23
PY  - 2019///
CY  - Hoboken
PB  - Pearson
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -