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In search of hospitality : theoretical perspectives and debates / edited by Conrad Lashley and Alison Morrison. by
  • Lashley, Conrad [editor.]
  • Morrison, Alison J [editor.]
Series: Hospitality, leisure, and tourism series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Oxford ; Boston : Butterworth-Heinemann, 2000
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK TUANKU SYED SIRAJUDDIN (1)Call number: RED 177.1 INS.
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Adventure Tourism : The new frontier / John Swarbrooke, Colin Bread, Suzanne Leckie, Gill Pomfret. by
  • Swarbrooke, John [author.]
  • Bread, Colin [author.]
  • Leckie, Suzanne [author.]
  • Pomfret, Gill [author.]
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Oxford ; Boston : Butterworth-Heinemann, 2003Copyright date: ©2003
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK TUANKU SYED SIRAJUDDIN (2)Call number: RED 338.4791 ADV, ...

International Cases in Tourism Management / Susan Hormer and John Swarbrooke. by
  • Horner, Susan [author.]
  • Swarbrooke, John [author.]
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Oxford ; Boston : Elsevier/Butterworth-Heinemann, 2004
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK TUANKU SYED SIRAJUDDIN (1)Call number: RED 338.4791068 HOR.

The Development and Management of Visitor Attractions / John Swarbrooke. by
  • Swarbrooke, John [author.]
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Oxford : Butterworth Heinemann, 2000Copyright date: ©1995
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK TUANKU SYED SIRAJUDDIN (1)Call number: RED 338.4791 SWA.

The effective executive / Peter F. Drucker by
  • Drucker, Peter F. (Peter Ferdinand), 1909-2005
Edition: Rev. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Burlington, MA : Butterworth-Heinemann, 2007
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK TUANKU SYED SIRAJUDDIN (1)Call number: RED 658.409 DRU.

The essental Drucker : selections from the management works of Peter F. Drucker / Peter F. Drucker by
  • Drucker, Peter F. (Peter Ferdinand), 1909-2005 [author.]
Series: Classic Drucker collection
Edition: Revised edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Amsterdam, London : Butterworth-Heinemann, 2007
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK TUANKU SYED SIRAJUDDIN (1)Call number: RED 658 DRU.

Strategic marketing : planning and control / Graeme Drummond, John Ensor, Ruth Ashford. by
  • Drummond, Graeme [author.]
  • Ensor, John [author.]
  • Ashford, Ruth [author.]
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Oxford : Elsevier/Butterworth-Heinemann, 2008
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK TUANKU SYED SIRAJUDDIN (1)Call number: RED 658.802 DRU.

Marketing strategy : the difference between marketing and markets / Paul Fifield by
  • Fifield, Paul [author.]
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Boston : Elsevier/Butterworth-Heinemann, 2007
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK TUANKU SYED SIRAJUDDIN (1)Call number: RED 658.802 FIF.

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