| 000 | 01086cam a22003254i 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20240529090331.0 | ||
| 008 | 040221s2005 nyua b 001 0 eng d | ||
| 020 |
_a0765613158 _cRM410.00 _qhardcover |
||
| 039 | 9 |
_a20240529085348.0 _c20240529085348.0 _h7 _iMOHAMAD FADHLI BIN MUSTAFA |
|
| 040 |
_aLOC _cLOC _beng _erda |
||
| 082 | 0 | 4 |
_a659.14 _223 |
| 090 | 0 | 0 |
_a659.14 _bADV |
| 245 | 1 | 0 |
_aAdvertising, promotion, and new media / _cedited by Marla R. Stafford, Ronald J. Faber. |
| 264 | 1 |
_aArmonk, NY. : _bM.E. Sharpe, _c2005 |
|
| 264 | 1 | _c©2005 | |
| 300 |
_axii, 380 pages : _billustrations ; _c24 cm |
||
| 336 |
_2rdacontent _atext |
||
| 337 |
_2rdamedia _aunmediated |
||
| 338 |
_2rdacarrier _a volume |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 1 | 0 | _aInternet advertising |
| 650 | 2 | 0 | _aAdvertising |
| 650 | 2 | 0 | _aInteractive multimedia |
| 650 | 2 | 0 | _aInteractive marketing |
| 700 | 1 |
_aStafford, Marla R., _d1960- _eeditor. |
|
| 700 | 1 |
_aFaber, Ronald J., _d1948- _eeditor. |
|
| 856 | _uhttps://archive.org/details/advertisingpromo0000unse | ||
| 942 |
_2ddc _cKPT |
||
| 999 |
_c11202 _d11202 |
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