000 00929cam a2200289 i 4500
003 OSt
005 20240927141121.0
008 231114s2016 enka b 001 0 eng d
020 _a9781292092485
_cRM85.00
_qpaperback
039 9 _a20240927140120.0
_c20240927140120.0
_h7
_iMOHAMAD FADHLI BIN MUSTAFA
040 _aWorldCat
_beng
_cWorldCat
_erda
082 0 4 _223
_a658.8
090 0 0 _a658.8
_bKOT
100 1 _aKotler, Philip,
_eauthor.
245 1 0 _aPrinciples of marketing /
_cPhilip Kotler, Gary Armstrong.
250 _aSixteenth edition
_bGlobal edition
264 1 _aHarlow, England :
_bPearson,
_c2016
300 _a731 pages :
_billustrations ;
_c29 cm
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
504 _aIncludes bibliographical references and index
650 1 0 _aMarketing
650 2 0 _aMarketing
_xManagement
700 1 _aArmstrong, Gary,
_eauthor.
942 _2ddc
_cKU
999 _c47346
_d47346