000 01036cam a2200301 i 4500
003 OSt
005 20240927142445.0
008 231114s2013 mauab b 001 0 eng d
020 _a9780273768944
_cRM90.00
_qpaperback
039 9 _a20240927141422.0
_c20240927141422.0
_h7
_iMOHAMAD FADHLI BIN MUSTAFA
040 _aWorldCat
_beng
_cWorldCat
_erda
082 0 4 _223
_a658.802
090 0 0 _a658.802
_bKER
100 1 _aKerin, Roger A.,
_eauthor.
245 1 0 _aStrategic Marketing Problems :
_bCases and Comments /
_cRoger A. Kerin, Robert A. Peterson.
250 _aTHIRTEENTH EDITION
264 1 _aBoston :
_bPearson Education Limited,
_c2013
300 _a743 pages :
_billustrations, maps ;
_c28 cm
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
500 _aIncludes index
504 _aIncludes bibliographical references
650 1 0 _aMarketing
_xManagement
_xCase Studie
650 2 0 _aMarketing
_xCase Studie
_xDecision Marketing
700 1 _aPeterson, Robert A.,
_eauthor.
942 _2ddc
_cKU
999 _c47349
_d47349