000 00959nam a2200301 i 4500
003 OSt
005 20240117152003.0
008 231114s20022002txua b 001 0 eng
020 _a0030326966
_cRM470.14
_qhardback
020 _a9780030326967
039 9 _c20240110121417.0
_h22
_iNUR SALIZAH NG ABDULLAH
040 _aLOC
_beng
_cLOC
_erda
082 0 4 _223
_a658.87
090 0 0 _a658.87
_bDUN
100 1 _aDunne, Patrick M.,
_eauthor.
245 1 0 _aRetailing /
_cPatrick M. Dunne, Robert F. Lusch, David A. Griffith.
250 _aFOURTH EDITION
264 1 _aFort Worth, TEXAS :
_bHarcourt College Publishers,
_c2002
300 _axxvi, 594 pages :
_bcolour illustrations ;
_c26 cm
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
504 _aIncludes bibliographical references and indexes
650 1 0 _aRetail trade
700 1 _aLusch, Robert F.,
_eauthor.
700 1 _aGriffith, David A.,
_eauthor.
942 _2ddc
_cKPT
999 _c5514
_d5514