| 000 | 01370nam a2200361 i 4500 | ||
|---|---|---|---|
| 001 | vtls000340479 | ||
| 003 | PNM | ||
| 005 | 20241104105240.0 | ||
| 008 | 040102s2004 njua b 001 eng | ||
| 020 |
_a0130471194 : _cRM100.30 _qhardback |
||
| 020 | _a9780130471192 | ||
| 039 | 9 |
_c20241104104437.0 _h22 _iNUR SALIZAH NG ABDULLAH |
|
| 040 |
_aPNM _beng _cPNM _dPTSS _erda |
||
| 082 | 0 | 4 |
_a659.152 _221 |
| 090 | 0 | 0 |
_a659.152 _bSCH |
| 100 | 1 |
_aSchmitt, Bernd H., _eauthor. _94656 |
|
| 245 | 1 | 0 |
_aTHERE'S NO BUSINESS THAT'S NOT SHOW BUSINESS : _bMARKETING IN AN EXPERIENCE CULTURE / _cBernd H. Schmitt, David L. Rogers, Karen Vrotsos. |
| 264 | 1 |
_aUpper Saddle River, New Jersey : _bFinancial Times Prentice Hall, _c2004 |
|
| 264 | 4 | _c©2004 | |
| 300 | 0 | 0 |
_axxxiii, 279 pages : _billustrations ; _c24 cm |
| 336 |
_2rdacontent _atext |
||
| 337 |
_2rdamedia _aunmediated |
||
| 338 |
_2rdacarrier _avolume |
||
| 504 | _aIncludes bibliographical references (pages 269-270) and index. | ||
| 650 | 1 | 0 |
_aBrand name products _xMarketing _94659 |
| 650 | 2 | 0 |
_aCorporate image _94662 |
| 650 | 2 | 0 |
_aCustomer relations _94665 |
| 700 | 1 |
_aRogers, David L., _eauthor. _94668 |
|
| 700 | 1 |
_aVrotsos, Karen, _eauthor. _94671 |
|
| 856 | 4 |
_uhttps://archive.org/details/theresnobusiness0000schm/page/n7/mode/2up _zFree eBook from the Internet Archive |
|
| 942 |
_2ddc _cBK |
||
| 949 |
_63000037049 _a659.152 SCH _e1133646 |
||
| 999 |
_c7146 _d7146 |
||