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Advertising, promotion, and new media / edited by Marla R. Stafford, Ronald J. Faber.
Material type:
TextPublisher: Armonk, NY. : M.E. Sharpe, 2005Publisher: ©2005Description: xii, 380 pages : illustrations ; 24 cmContent type: - text
- unmediated
- volume
- 0765613158
- 659.14 23
| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Koleksi Pinjaman Terhad (Buku bertanda Merah)
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PERPUSTAKAAN POLITEKNIK TUANKU SYED SIRAJUDDIN RAK 26 | Koleksi Pinjaman Terhad (Buku bertanda Merah) | RED 659.14 ADV (Browse shelf(Opens below)) | Available | 0000004129 |
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| RED 659.1042 WIL SOCIAL COMMUNICATION IN ADVERTISING : CONSUMPTION IN THE MEDIATED MARKETPLAC/ | RED 659.13 TUC Retail desire : design, display and visual merchandising / | RED 659.13 WAR Art directors annual 83 / | RED 659.14 ADV Advertising, promotion, and new media / | RED 659.152 SCH THERE'S NO BUSINESS THAT'S NOT SHOW BUSINESS : MARKETING IN AN EXPERIENCE CULTURE / | RED 659.15721 PEG Visual merchandising and display / | RED 659.2 BAH Perhubungan awam : amalan dan strategi / |
Includes bibliographical references and index.
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