Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, Donald Baack.

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TextPublisher: Harlow, Essex : Pearson Education, 2012Edition: 5th ed., Global edDescription: 463 pages : colour illustrations ; 28 cmContent type:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due
Koleksi Umum (Rak Terbuka)	PERPUSTAKAAN POLITEKNIK TUANKU SYED SIRAJUDDIN RAK 15	Koleksi Umum (Rak Terbuka)	OS 659.1 CLO (Browse shelf(Opens below))	Available
Koleksi Umum (Rak Terbuka)	PERPUSTAKAAN POLITEKNIK TUANKU SYED SIRAJUDDIN RAK 15	Koleksi Umum (Rak Terbuka)	OS 659.1 CLO (Browse shelf(Opens below))	Available

Includes bibliographical references and index

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